IPICO Sports Announces Appointment Of Pat Loebach As North American Sales Director

Ipico Sports Continues To Expand Its Reach in North America

PEORIA, lllinois, USA.—IPICO Sports has announced the appointment of Pat Loebach as North American Sales Director, effective May 1^st, 2008.  Loebach, 42, has extensive experience with events,active sports, running clubs, and technology sales.

Loebach said: “I am delighted to be joining IPICO Sports. I am very excited about the market potential for our products. It is a unique opportunity to utilize technology applications to address actual customer needs in the active sports community.”

Philip Lockwood, President and Chief Technical Officer of IPICO Sports said: “We are delighted to have someone with Pat Loebach’s vast experience joining our core team. His contacts and knowledge will be invaluable to IPICO Sports. Pat’s background in technology sales and active sports sales, makes him the ideal person for this role.”

IPICO Sports uses technology developed by IPICO Inc., a world-leading Radio Frequency Identification (RFID) solution supplier. The hardware offers performance advantages over alternative technologies when dealing with the challenging environments inherent in active sports events.

Pat Loebach has an MBA from Northern Illinois University, and has extensive sales experience in the electronics and running industries with Texas Instruments, Asics, and adidas. Pat can be reached at +1 309 256 2201, and e-mail at  ploebach@ipicosports.com