What is your target market?
We're focused on serving all active sports and fitness/wellnessactivities globally at every level—from training through competition.In particular, we want to provide solutions to all the unserved andunder-served organizations that would like to use technology to measureathletic performance, but are unable to do so because of the expense ofother systems.

What are the key advantages of IPICO Sports products?
Our applications are developed to offer high reliability, low-costproducts that are ideally suited for sports. We focus on deliveringadded value, so in addition to data capture through RFID, we also aremaking a large investment in the information management, communicationsand integration of the entire system.

Our unique Dual Frequency RFID technology IP-X has superior performancefor applications where tagged objects are in a high liquid, metallic orcarbon content (e.g., the human body and animals).

We offer proven Device, Integration and Management Interface (DIMI)Middleware for reader management, and data integrity for enterpriseapplications.

Can you provide customized tags?
Yes—for volumes over 1,000.

Can you help design the best system to suit our needs?
Absolutely. Please refer to the system information found in the OurSystem section of our Web site, or call us for expert consultation onsuggested set-up options designed to meet your organization’s needs.

Who else is using the IPICO Sports system?
IPICO Sports is a global company. Our initial customers include majorevents worldwide, including the USA National Cross-CountryChampionships and World Cross-Country Team Trials in February 2007, andthe 48,000-person BolderBOULDER in May 2007. We will continue to add toour user list as we penetrate the sports market.

What about support and service?
We have a strong service and support system in place.

How reliable is this system?
Very reliable. This same technology is used in homeland defense,tracking of explosives and in vehicle identification. The unique natureof our Dual Frequency system makes it ideal for tracking humans and fora variety of sporting applications with 100 percent accuracy.

What about software?
We have developed interfaces with the leading off-the-shelf proprietarytiming/scoring systems. For example, if a running club uses RunScore,ElfScore or Race Director, it is easy for them to use our system. Wehave also created our own easy-to-use software system.

Are back-up timing mats necessary?
As with all timing systems, the only reason for a back-up system is inthe case of some unforeseen catastrophe, such as unexpected power loss.So an independently functioning back-up system is a prudent strategyfor larger events.

Are the tags owned by the timer?
Yes. There is no limitation on the number of tags and systems you can own.

What are the battery back-up duration/options?
The system uses a simple 12v battery. The on-board batteries aredesigned to last four hours, and the Elite Reader has an LED to displaythe voltage. Once it falls below 11.5v, it issues an audible signal towarn the user to switch out the battery power. The option for mainpower is also available.

What are the support services and warranty?
We provide a warranty on equipment, and a support department to answer your questions.

What are the equipment training requirements?
Everything was designed to be simple to use and very much “plug andplay.” We supply materials to train people how to use the equipment,and support personnel are available for on-site training for a fee.Training also will be provided regionally around the world.

Will the products be available to anyone in a geographic area?
Yes.

Are you considering independent territory sales and/or support representation?
Each region and each situation are different. In some cases we willwork with an exclusive distributor or representative. But we do notintend to limit sales nor create a bottleneck for distribution ofproducts.

Can you explain the terminology?
Initially we have a system using tags, and later we will offer sometransponders. A “tag” is a passive device containing a chip. A “chip”is the microchip inside a tag. A “transponder” is an active devicecontaining a battery power source.

How does it work?
The system is very simple. The tag contains a microchip and two antennaloops—one to “wake-up” the tag and the other to send its signal. Whenthe tag comes into contact with the antenna mat, it wakes up and startssending its unique signal again and again to the reader.